Industry Solutions: SaaS

Financial Planning For SaaS

Using Workday Adaptive Planning, SaaS companies can plan, monitor, and analyze subscription bookings and revenue. With software-specific metrics and templates for budgeting, forecasting, scenario modeling, dashboards and reports, SaaS companies benefit from improved sales and revenue forecasting and gain insights that improve customer retention and reduce churn while reducing acquisition costs.

IntuitiveTEK is very responsive, has technical knowledge of Workday Adaptive Planning and the financial acumen to keep us on track to hit our goals. I’ve enjoyed working with them and would not hesitate to have them help with any implementation I may need to do in the future.

Warren Dang, Financial Planning and Analysis Manager, e2OPEN

Skillfully Align Revenue Plans with Overall Company Objectives

Set revenue goals based on historical data, business drivers and growth objectives. Plan recurring revenue streams by month or year from new and renewal software subscriptions. Use revenue waterfalls to model recognition timing for subscriptions and services. Incorporate ERP and CRM sales data for a comprehensive view of revenue.

Accurately Forecast Subscription, Renewal & Services Bookings

Create a forecast for new subscriptions, renewals and services. Set subscription sales targets with your sales and services teams, plan bookings by business colleagues, and use sales capacity scenarios to determine headcount needs to meet quota. Then compare the sales forecast with actual bookings using variance reports. 

 

Gain Insights from Software KPIs to Grow

Use dashboards to continuously visualize and explore subscription revenue metrics, such as MRR and ARR, annual contract value, and average revenue per account to accurately plan investments in marketing, development and sales. Gain insights from customer metrics, including customer acquisition costs, customer lifetime value, churn and renewal rates to grow and retain customers while reducing acquisition costs.

Plan Hosting, Sales & Operating Expenses

Confidently plan the expense of your software operations with expense budgets based on targets, roll-ups of personnel and cost-of-sales data. Model sales rep compensation and productivity--accounting for onboarding ramp rates--and forecast commissions based on varying attainment scenarios. Budget ongoing hosting and other operating expenses, and determine project capital expenditures for new and growing data centers. 

Learn more about how we can help your SaaS company plan smarter, report faster and analyze better.

For a SaaS company to be successful, it needs to respond quickly to the ever-changing technology market. This webinar covers how finance teams can stay ahead with these tasks: 

  • Build a robust model for continuous, agile planning of expenses, revenue, capacity, renewals and much more.
  • Track customer acquisition costs, lifetime value, ARR bookings, and churn to enable data-based decisions.
  • Create dashboards that benchmark KPIs to comparable SaaS businesses.
  • Collaborate across the business to rapidly create plans and share reports with confidence.

Software Planning & Analytics Solution
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